If there’s one thing 2020 showed me in the smartphone market, it’s that realme really nailed it! Despite the current situation, the company surpassed all expectations! realme starts 2021 by being able to score multiple local and international awards for its quality products and business milestones.
realme Starts 2021 as the #1 Smartphone Brand in the Philippines!
In just two years, realme Philippines became the #1 smartphone brand in the country! As reported by global analysis firms Counterpoint Research, Canalys and IDC, the company achieved this feat in two years! I didn’t expect this to happen very quickly but it’s amazing that it did!
Not only did realme Philippines put out a lot of products, but they accompanied them with innovative launches that help push its goal of bringing a realme for every Filipino. Whether its the flagship X-series, the e-commerce exclusive narzo series, or its various AIoT products, you have a realme product waiting for you!
realme Philippines also cultivated a strong relationship with the realme Squad through its Facebook community! This was on full display last year with the various campaigns that let the community interact with them! For its efforts, the two-year-old brand bagged a Silver Anvil for its Facebook Community! The said award was specifically under the Digital PR Program for the Consumer Welfare category. It also took home a bronze trophy from the prestigious Asia-Pacific Stevie awards as the Most Innovative Startup of the Year – Consumer Product Industries category.
realme’s Global Success Rolls Into 2021!
realme starts 2021 well in the global scene as much as here in the Philippines! They accumulated 17 brand awards, 159 product awards, and 5 top-tier design awards around the world in 2020. This is thanks to its clear and precise vision to provide cutting-edge features and trendsetting design. I can also see the company’s strong focus towards its target audience: the youth!
It’s with this focus that realme achieved a big milestone in 2020: being the fastest company to reach 50M shipments, as reported by Counterpoint Research. A reason for this is its focus on providing high-end design and performance at an affordable price point!
At realme, we commit to our philosophy which is to dare to leap into the forefront of innovation, design, and product value — something young people can identify with.
Sky Li, realme CEO
That high-end design didn’t go unnoticed as realme got recognition from the international design community. The company won five international design awards such as the Good Designed Award 2020 for three different products, the Red Dot Design Award for the realme X2 Pro, the Golden Pin Award, and more.
Here’s hoping that we get more of the great design and performance in their products as realme starts 2021!
